Fundraising Ideas for the Fund Raiser

Home
Yellow Pages
Newsletter
Contact Information
Free Booklets
Fundraising Classifieds
Subscribe - Free
Fundraising ideas for a fundraiser Great new fundraising ideas for your next fundraiser
New Fundraisers FUNDRAISER OF THE MONTH "Looking for more fundraising choices?"

SUBSCRIBE FREE
Make sure you get all this good fundraising info every time we publish a new article!

Your Name:

Your E-mail Address:

We promise never to sell, rent, or give your email address to anyone else. PERIOD!

Bookmark This Fundraiser Site
Share this Fundraising Site
Fundraising Feed Subscribe in a reader


Article Archive

Fundraising Auctions

Fundraising Calendar

Fundraising Events

Grants

Fundraising Ideas

Nonprofit Leadership

Fundraising Letters

Nonprofit Newsletters

Planned Giving

Publicity

Fundraising Raffles

Fundraising Strategies

Volunteers

General




Fundraising Products, Services and Ideas

Fundraising Newsletter

Fundraising secrets, tips & hints

Big Fundraising Check Photo Opportunities

by Print-Art-Etc


If your nonprofit organization is receiving a large fundraising donation and photo opportunities are an afterthought, you could be missing fabulous opportunities for publicity.

A good-quality, unusual photo is often the first thing that attracts a reader's attention. It serves as an anchor on the page. And often, a photo can tell its own story, without being accompanied by an article. Big checks are still unusual enough that they will make the paper or the news.

Big Fundraising Check


Journalists say a good photo or an unusual photo can move your article from the back of a magazine or newspaper to the front. Photos can be the deciding factor when you're pitching a story idea. An editor who knows that you can provide photos, or that their own photographer can take photos of something interesting, might be encouraged to say "yes" to your story idea. And while you are not donating the money for your gain.....why don't let the community know of your good deed?

Here are 12 tips for using photos and big checks for publicity:

  1. Make sure you have good-quality, above-the-shoulders photos of all your experts who are likely to be interviewed by the media....have these folks in the big check picture if possible

  2. Consider asking your photographer to shoot "environmental portraits" of your experts. An architect, for example, might be shown holding several rolled up architect's renderings under her arm. A construction executive can be shown holding a hard hat or other tools of his trade. Weekly newspapers that don't have big photo staffs would probably welcome these photos. Have these props available in the big check photo.

  3. Have interior and exterior shots of your company available for the media. The interior shots can show people at work.

  4. Submit big check photos with news releases about the donation.

  5. Pie charts, bar charts and other graphics can often help readers understand complicated issues such as budgets. Offer to supply information to media outlets so they can create their own graphics to accompany the article they're writing about.

  6. If you're sponsoring an event that doesn't necessarily warrant a story, call the photo desk at your local newspaper and let photographers know what's happening. Let them know that a big check will be involved.....they are still unusual and help get your photo published.

  7. If a photographer from a newspaper or magazine takes photos at your company, never demand to see the negatives, or dictate what photo they should use with the article, or ask for free copies of prints. The negatives are the property of the media outlet, and the media maintains full control over their use. If you want prints, expect to pay for them. Try to ensure that the photographer gets a photo of the big check exchange.

  8. When sending prints to the media, be sure correct identification is on a sticker on the back of each photo. When sending several photos, slip a piece of paper between each one so the ink from the back of one photo doesn't bleed onto the front of the photo behind it.

  9. Avoid using big clunky photos at your website because they slow down the time it takes a page to load....big check photos on your website show that you care and are active in the community.

    Big Fundraising Check


  10. In addition to the check passing photo, take a photo that illustrates what the money will be used for.

  11. Make sure you offer all your images as digital photos that the media can access at your website, perhaps in a password protected area that the public can't access.

  12. If you're sponsoring an annual event, take lots of photos yourself and offer them to the media the following year to be used for pre-event publicity. The big check photo can be used for many years.

Are you starting to get the picture? Photos and graphics can be a powerful publicity tool-but only if you use them. You are doing a good thing with your donation.....let your clients and the community know what is going on.....it tells them a lot about you and your business.

AddThis Social Bookmark Button
AddThis Social Bookmark Button
 Subscribe in a reader

***********************


About the Author:

Print-Art-Etc is a leader in the field of large format printing. They have the technology and expertise to take your project from start to finish.....on time and within budget. And they deliver promptly right to your door.

Printing....Laminating....Mounting....Design Capabilities....You will find it all at Print Art. Whether you are looking for Trade Show displays, Big Checks, Prop-Up People, Banners or Display Graphics, the Print Art team will assist you every step of the way.

Call them today at 1-800-799-7436 or visit them on the web at: http://www.print-art-etc.com/bigchecks.html



Editor's Picks

Fundraising Booklets
Cookiedough Fundraising
Scratchcard Fundraising
Safe Fundraising



Recommended Suppliers

Constant Contact
The gold standard in nonprofit email newsletter delivery. Custom newsletter templates, funding appeals, event updates & more. 20% nonprofit discount!

www.constantcontact.com


Recommended Books

7 Essential Steps to Raising Money by Mail
Learn with practical examples, detailed checklists, writing helps and other tools. Sample letters for different types of solicitations and for different nonprofit groups. A step by step guide to writing fundraising letters.

www.StepByStepFundraising.com

Silent Auction Guide & Toolkit
Learn how to create a successful silent auction fundraiser. Silent auction strategies, timelines, auction items and how to organize and display them, how to close an auction and take payments, and other add on fundraisers to boost the bottom line of your silent auction.

www.StepByStepFundraising.com

Let's Raise Money
The inside scoop about small group fundraising. Learn from the founder of a national fundraising company as he reveals secrets observed over nearly two decades of fundraising.
www.LetsRaiseMoney.com
Read a Free Excerpt

The Ultimate Guide to Planning a 5K Run or Walk Fundraiser
Plan a successful race from scratch. Proven marketing strategies, find and manage volunteers, maximize revenues, recruit and motivate teams. Checklists, forms, speadsheets, worksheets all included.

www.CharityMile.com

Secrets of the Charity Auction Experts
Learn from the experts! Discover the best selling auction items. How to get auction items donated. How to boost attendance. How to get more bids and higher selling prices. How to coordinating volunteers, staff and auction consultants.

www.StepByStepFundraising.com

Grant Writing for Beginners
Learn how to quickly and easily establish relationships with regional foundations and build a strong base of grant support for your nonprofit.

www.WriteGrantProposals.com
Read a Free Excerpt




Index / Subscribe Free / Contact Info / Fundraising Yellow Pages
Fundraising Newsletter / Fundraising Booklets
Fundraising Classifieds / Fundraising Links


ISSN 1530-5813 - Library of Congress, Washington DC, USA
copyright © 1996 - 2010 all rights reserved Fund$Raiser Cyberzine